MiMo Cafe is your neighborhood microbakery and test kitchen in Cagayan de Oro, Philippines. They wanted fresh new packaging that celebrated their love for bread and pastries.
THE OBJECTIVE
PROJECT SCOPE
THE OBJECTIVE
I wanted to keep the welcoming warmth and hominess of the brand but add something new and exciting with illustrations and colors that invite you to enter the Mimo universe, featuring their crowd favorite croissants, doughnuts, and coffee.
PROJECT SCOPE
Creative Direction, Packaging Design, Merch Design, Brand Collaterals, Illustration, Custom Type
They also loved puns so I tried incorporating them wherever I could.
The illustrations were also used to create merch for fellow bread lovers.
Vouchers to give the best gift in the world— bread!
Like a raisin loaf, the Mimo universe continues to expand
Visit Mimo Cafe at 259 Osmeña St, Cagayan de Oro
