New Heights Brass Band is a woman-led brass band from New York.
THE OBJECTIVE
THE OBJECTIVE
The band wanted a new logo that was fun, bold, and funky— and if possible, to incorporate trumpets and sparkles somewhere in the logo) I was inspired by trumpet bells to make the serifs extra chunky and extra funky, and by the distinct curves of brass instruments to add more character and playfulness to the letters, and added sparkles to the type wherever I could.
PROJECT SCOPECreative Direction, Logo Design, Custom Type
I also designed punchy posters to accompany the bold new logo.
